Digital Marketing Packages

All the major auto manufacturers are spending larger and larger chunks of their advertising budgets on digital. To stay ahead of the competition and stay relevant to your customer, you need to spend more on digital as well. But where do you spend it? On your website? Search Engine Marketing campaigns? Banner Ads? Behavioral Targeting? Yes! Yes! Yes! Huh? Relax. Don’t’ freak out cause your 12 year old knows more about this stuff than you do…and you don’t have to spend a whole bunch to be effective…and, no, you don’t need to deal with a bunch of computer geeks – unless you want to.

You just need to speak with Intermark.

We’re pros at helping you optimize and leverage your existing digital presence into one comprehensive campaign that reinforces your brand. And really, that’s what it’s all about – making sure that your brand and marketing message stays consistent throughout all mediums in which you advertise. That’s why you just need to deal with one source – like Intermark. We can also help you develop branding content through webcasts, podcasts, brand channels, landing pages and banner campaigns that cost effectively reach your target in new and compelling ways – differentiating you from the pack!...and helping you close more profitable business.

Call us for a free consultation on how we can help you with your digital needs…and if you’re looking for a full time agency partner, we would love to talk to you about that, too!

Behavioral Targeting Campaign Levels

Entry Level – banner advertising that offers basic animated movements.

Intermediate Level – banner advertising that offers advanced animation techniques involving masks, filters, etc.

Advanced Level – banner advertising that uses the same animation techniques as intermediate but includes a mouse over/mouse out animation once the ad has finished playing. This is the main difference between intermediate and advanced since this level requires a lot more action script coding.

Landing Pages

This is the page where your website visitors arrive at after clicking on a link. This could be your home page, or any other page in your site.

What a Landing Page should be:
The best use of a landing page is not what it is, but what it can do. Landing pages should provide a personalized sales pitch for the visitor. The best way to do this is consider where the person has come from, and who they are. By providing a good match, your chances of engaging the visitor goes up exponentially, as should your conversion rate.

Well crafted landing pages almost always support better conversion rates than simply sending visitors directly to a home page. Research has proven that once a visitor arrives on a home page they spend a couple seconds browsing before giving up and hitting their back button to move on to a competitor.

Search Engine Marketing

Wikipedia defines Search engine marketing, or SEM, as a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). According to the Search Engine Marketing Professionals Organization, SEM methods include: search engine optimization (or SEO), paid placement, and paid inclusion.

Call for pricing and more information! (800) 624-9239.
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